Marketing and Operations Manager
Employer: Little Journey
Location: This role is hybrid in our Leeds office or remote first in the UK. Please note we are unable to sponsor visas.
Working hours: Full time
Salary: £38,000-43,000
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We're looking for a proactive and organised Marketing Campaigns & Operations Manager to join our Commercial Team as we reach our next stage of growth with our Trial Flow platform. This role will support marketing activity across campaigns, social media, events and marketing automations.
Reporting to the Senior Marketing Manager, you'll help bring our marketing strategy to life through the delivery of campaigns, programmes and audience engagement activities that support commercial growth.
You'll be responsible for coordinating and executing marketing activity across multiple channels and audiences, including campaign delivery, marketing operations, social media, conferences and events, and performance reporting. Working closely with colleagues across Sales, Product and Research, you'll ensure marketing activity is delivered effectively, consistently and with measurable impact.
This is a hands-on and visible role focused on turning plans into action. While marketing strategy, positioning, messaging and direction are led by the Senior Marketing Manager, you'll play a key role in delivering activity, optimising performance and helping prospects move through the buyer journey. This role is ideal for someone who enjoys balancing creativity with organisation, can manage multiple priorities simultaneously and takes pride in delivering high-quality work.
This role is hybrid in our Leeds office or remote first in the UK. Please note we are unable to sponsor visas.
Responsibilities:
Campaign Delivery
Coordinate and deliver multi-channel marketing campaigns across email, organic social, paid social, webinars, events and digital channels
Manage day-to-day marketing operations within HubSpot and other marketing platforms
Create and manage workflows, forms, landing pages, audience segmentation and campaign to support
Build and deploy campaign assets within HubSpot, LinkedIn and other marketing platforms
Manage campaign timelines, workflows and stakeholder communications
Support execution of account-based marketing activity across priority accounts
Monitor campaign performance and recommend improvements based on results
Build and maintain email nurture programmes and automated customer journeys, helping prospects move through the buyer journey and supporting commercial growth
Maintain marketing databases and support agreed lead management processes
Social Media & Audience Engagement
Own and deliver the marketing social media calendar and publishing schedule
Coordinate distribution of content across LinkedIn and other relevant channels
Monitor engagement, channel performance and audience growth
Support employee advocacy and wider audience engagement initiatives
Events & Webinar Management
Coordinate Little Journey and Trial Flow participation at industry conferences, exhibitions and events
Manage event logistics, registrations, communications and attendee follow-up activities
Support event promotion before, during and after conferences
Assist with the delivery of webinars and virtual events
Track and report on event performance and outcomes
Performance & Reporting
Produce marketing campaign and channel performance reporting, maintaining dashboards and tracking processes
Identify opportunities to improve marketing effectiveness through insight, experimentation and continuous optimisation
Requirements
Required:
Proven B2B marketing experience with responsibility for delivering marketing campaigns and programmes with measurable impact
Experience using HubSpot or a comparable CRM and marketing automation platform
Demonstratable experience building and managing email campaigns, nurture programmes or marketing automation workflows
Experience using B2B paid social advertising platforms, particularly LinkedIn Campaign Manager
Experience coordinating activity across multiple marketing channels
Strong project management and organisational skills
Strong written communication skills and attention to detail
Ability to manage multiple priorities and stakeholders simultaneously
Comfortable working with marketing data, reporting and performance analysis
Desirable:
Experience in healthcare, health technology, life sciences or clinical research
Experience supporting webinars, conferences or industry events
Experience supporting account-based marketing activity
Experience using website CMS platforms
Familiarity with lead management and marketing-to-sales processes
Behaviours and Values Needed:
Proactive with a high level of autonomy and accountability
Analytical and curious
Organised and adaptable
Collaborative and communicative
Strong attention to detail
Customer-centred and outcome-driven
Benefits
Basic salary range: £38,000-43,000
28 days annual leave per year (plus public holidays)
£500 annual training budget
£200 one-off home working budget
Flexible working with core hours
Enhanced (family & parental) leave policies
Up to 6% pension match (salary sacrifice)
About Little Journey
Little Journey was founded by Dr Chris Evans, a paediatric anaesthetist and researcher who witnessed first-hand the impact that procedural anxiety, poor preparation, and inconsistent communication can have on patient experience, engagement, and clinical outcomes. Partnering with Sophie Copley, an expert in human-centred product design, the healthcare platform was developed and demonstrated significant benefits in improving care efficiency, compliance and patient experience. It was rapidly adopted across the NHS supporting children undergoing surgery, before being expanded to support a wide variety of common procedures.
Building on this initial success, Little Journey expanded into clinical trials, applying the same principles of personalised education, emotional support, and engagement to research settings. Our Life Science platform supports trial participants and their families across therapeutic areas, to alleviate the burdens they face as they navigate participating in a clinical trial. The platform is now a global solution, and we work with major pharmaceutical companies.
Little Journey is a Series A HealthTech start-up, and we are a highly collaborative, mission-driven organisation with a team of about 30 (including Product & Tech, Sales & Marketing, Operations & Delivery). We aim to change the future of personalised paediatric care, one empowered family at a time. We value honesty and integrity, trust and accountability, reflection and learning, proactive thinking, and a deep commitment to helping others.
Diversity & Inclusion
We encourage people from all walks of life to apply and strive to eliminate unconscious bias in our recruitment process. We do not discriminate on ethnicity, religion, sexual orientation, gender identity, veteran or parental status or disability. We encourage candidates from underrepresented groups to apply. If you need adjustments made to our application process, to help accommodate any disabilities, please let us know.
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