Product Marketing Manager (London or Chichester)
Employer: Linnworks-UK
Location: UK-based (London or Chichester) Remote-first, with hybrid options in London or Chichester for UK-based candidates
Working hours: Full Time
Salary: Not listed
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We are looking for a strategic and insight-driven Product Marketing Manager to join our Marketing team at Linnworks. Reporting directly to the Director of Product and Partner Marketing, this role will play a critical part in shaping how we understand our market, position our products, and enable our teams to win.
As Product Marketing Manager, you will be the voice of the market inside the business and the voice of the product in the market. You will lead market intelligence and competitor intelligence initiatives, partner closely with Product Managers on go-to-market (GTM) execution, and ensure Sales, Customer Success, and Marketing are fully enabled around new releases and product updates.
You will also play a key role in defining and bringing to market our ecosystem value, working closely with partners on joint positioning, co-marketing campaigns, and integrated GTM strategies.
The ideal candidate is curious, analytical, and commercially minded. You are equally comfortable conducting competitive analysis, partnering on GTM strategy, and building enablement programs. You must have a strong aptitude for AI tools and experience leveraging AI to scale your impact.
We will only consider candidates in the UK who can work for any UK employer without sponsorship
Key Responsibilities
Ecosystem & Partner Marketing
Define and evolve Linnworks’ ecosystem positioning, clearly articulating the value of integrations and partner network
Partner with the Partnerships team to develop joint value propositions with key technology and channel partners
Support and execute co-marketing initiatives, including campaigns, content, and joint GTM activities
Enable internal teams to effectively position ecosystem value in customer and prospect conversations
Own the partner ecosystem component of our website, working alongside Partners and our internal Partnerships team to refine offerings and messaging
Go-to-Market & Product Launches
Partner closely with Product Managers to define and execute GTM strategies for new features, enhancements, and strategic initiatives
Lead cross-functional GTM planning across Product, Sales, Marketing, Customer Success, and Partnerships
Develop launch plans including positioning, messaging, enablement, and campaign alignment
Proactively enable internal teams on recent releases to ensure consistent messaging and confident customer conversations
Market Intelligence & Competitive Insights
Build and maintain a deep understanding of the ecommerce market, including customer segments, buyer personas, industry trends, and emerging opportunities
Translate market insights into actionable recommendations that inform product strategy, positioning, and GTM
Own the competitor intelligence program, including competitive battlecards, objection-handling frameworks, and win/loss analysis
Equip Sales and Customer Success teams with tools and training to effectively articulate value and win against competitors
Messaging & Content Creation
Write customer and prospect-facing content and sales collateral that clearly communicate prospect and customer value
Manage product release GTM content and communication, including release notes, announcements, and in-product messaging
Develop enablement materials including pitch decks, one-pagers, FAQs, and competitive positioning guides
What You'll Bring To The Role
3+ years of experience in Product Marketing
Strong understanding of B2B SaaS go-to-market strategies and sales cycles
Proven experience partnering with Product teams on launches and release communications
Demonstrated success building competitive intelligence and enablement programs
Experience working with partners or ecosystem-led products is a strong plus
Excellent storytelling and communication skills, with the ability to engage and influence a variety of audiences
A strong “people person” who is confident, outgoing, comfortable presenting to groups, working cross-functionally and collaborating with external partners
AI-first mindset with experience leveraging AI tools to scale impact
Preferred
Experience in ecommerce, marketplace integrations or supply chain
Familiarity with win/loss analysis frameworks and buyer journey mapping
Experience working in global teams across US, UK, and EU markets
What You’ll Bring
Curiosity and a passion for understanding markets and customers
Commercial acumen and a revenue-focused mindset
Strong ownership and ability to drive initiatives end-to-end
Balance of strategic thinking and hands-on execution
Comfort operating in a fast-paced, iterative SaaS environment
Why us?
Location & Working Model
UK-based (London or Chichester)
Remote-first, with hybrid options in London or Chichester for UK-based candidates
Flexible working hours to support cross-time zone collaboration
Perks & Benefits
Remote & flexible working – with hybrid options in London or Chichester
Fantastic team culture based on trust and belonging
Home office budget – £500 to set up your ideal workspace
Private Medical Insurance
Group Life Insurance & Wellbeing Support
Mental well-being support – Access therapy, mental health sessions, and yoga through a premium Headspace subscription
EAP confidential benefit – 24/7 access to compassionate guidance & expert advice
25 days holiday + bank holidays
Training, support, and personal development
Who We Are
As the global leader in the eCommerce automation sector, Linnworks has one mission: Giving our clients back their time to grow and lead their brands. Companies wanting to sell their products via marketplaces like Amazon, eBay, Facebook, and more need a platform to automate and monitor retail, inventory, and shipping processes and performance.
We have teams across North America and Europe and are backed by Marlin Equity Partners, a leading growth equity firm headquartered in California. Linnworks not only has the market-leading product for eCommerce automation but also attracts the best people in the industry. Highly skilled, passionate, collaborative, and customer-centric — we pride ourselves on our people.
About us
As the global leader in the eCommerce automation sector, Linnworks has one mission: Giving our clients back their time to grow and lead their brands. Companies wanting to sell their products via marketplaces like Amazon, eBay, Facebook, etc need a platform to automate and monitor retail, inventory and shipping processes and performance. We have teams across North America and Europe, and we are backed by Marlin Equity Partners, a leading growth equity firm headquartered out of California. Linnworks not only has the market-leading product for e-commerce automation but also attracts the best people in the industry. Highly skilled, passionate, and collaborative with a winning and customer-centric attitude - we pride ourselves on our people.
Life at Linnworks:
Linnworks is proud to be an Equal Opportunity Employer (EoE). We believe that diversity of experience, perspectives, and background leads to a better environment for our employees and better service for our customers. We value the training and development of our employees deeply. We are committed to continuous investment in their personal growth, providing clear paths for career progression, and equipping them with the tools and training required to become experts in their profession.
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