Organic Creative Strategist
Employer: Hungry Minds
Location: Remote - Europe
Working hours: Full time
Salary: Not listed
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About HungryMinds
HungryMinds is a modern e-commerce brand redefining how people discover and experience premium wellness and lifestyle products. We build emotional connections through storytelling, creativity, and a deep understanding of online culture.
About the Role
We’re looking for an Organic Creative Strategist to shape HungryMinds’ organic presence and narrative across TikTok, Instagram, and influencer channels.You’ll drive the creative strategy behind our content — from ideas and briefs to production and post-launch insights — ensuring everything we put out feels fresh, authentic, and on-brand.
Key Responsibilities
Develop and lead organic social strategies that drive brand awareness and engagement, focusing on TikTok and creator-led formats.
Research cultural and content trends, and translate them into actionable creative directions and briefs.
Work closely with creators, influencers, and internal content teams to produce scroll-stopping, shareable content.
Concept, script, and oversee production of UGC-style and trend-based videos that align with brand voice.
Monitor content performance and continuously optimize creative approach based on insights.
Collaborate with Paid, Influencer, and Brand teams to ensure organic learnings inform paid creative and vice versa.
Requirements
4+ years of experience in creative strategy, content creation, or social media marketing (in-house brand or agency).
Deep understanding of TikTok ecosystem, trends, and storytelling formats.
Proven ability to work with creators and influencer networks.
Sharp sense of cultural trends, tone, and timing.
Strong communication and creative briefing skills.
Data-driven mindset with an eye for aesthetics and storytelling.
Nice to Have
Experience in wellness, lifestyle, or beauty brands.
Understanding of influencer marketing metrics and UGC production workflow.
Ability to ideate quickly and test creative variations at scale.
We Offer
A chance to define the organic voice and creative DNA of a growing brand.
Flexible remote setup and collaborative international team.
Freedom to experiment, create, and lead bold content ideas.
Competitive compensation package.
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